On the contrary: Move move move! Move people emotionally so our messaging registers.“No one ever made a decision because of a number. They need a story.” — Daniel Kahneman Move people to action.That’s the way change will happen.(We need to know what that action is.) Move.The world changes and we need to change with it.Always…
Earlier this week I was in a workshop to learn, share, discuss disability rights and policies in the EU, with special attention to deinstitutionalisation. The message I brought was quite simple: Policies matter, and they have direct impact on people. It can take (scratch that – it takes) many years.It can be hard to see.(And…
I’ve been talking with some organisations looking to improve their communication and strategies promoting deinstitutionalisation and community-based support over the past couple of months. Asked about my experience in what works and what doesn’t, there are 3 ideas behind what we try to do and I think works. Maybe you’d be interested to hear about…
